2021 Military Holiday Spending Survey Reveals How Military Respondents are Approaching Holiday Shopping

LEAVENWORTH, Kan. (November 29, 2021) – Armed Forces Bank, a full-service military bank committed to serving those who serve since 1907, today released its first annual holiday survey to its military customers. It reveals how military respondents are approaching holiday shopping given the potential for supply chain issues and empty shelves.

The poll surveyed 284 individuals and found that 63.7% fell into a "concerned" or "very concerned" category -- meaning they chose a 6 or above on a scale of 1-10 -- about shipping times and product availability. It also found that 57.7% of respondents have already started their holiday shopping.

As far as gifts, 29.1% of respondents will be purchasing holiday gifts for 10+ people, with 35.7% of shopping being conducted online, 31.8% in-store, and 32.5% doing both and 57.4% of military personnel prefer to give gifts over gift cards.

"When you're in the military, your needs are different, and your banking should accommodate that," said Jodi Vickery, executive vice president, director of Military Consumer Lending, with Armed Forces Bank. "That's why, no matter where you're stationed in the world, we strive to make everything from banking solutions to financial advice personal, valuable, and convenient for you during the holidays and year-round."

The online survey was conducted by Armed Forces Bank via email and social media sites with their military customers, to find out how they're approaching holiday shopping this year given supply chain issues and the potential for empty shelves. The survey was conducted in October 2021.

Armed Forces Bank, headquartered in Fort Leavenworth, Kansas, is a full-service military bank committed since 1907 to serving those who serve. Its mission is to provide quality financial products and services tailored for active and retired Department of Defense personnel, both military and civilian, and their families in all 50 states and around the world.

With more on-base locations than any military bank in the country and over $1.2 billion in assets, Armed Forces Bank is a wholly owned subsidiary of Dickinson Financial Corporation, a $3.5 billion bank holding company headquartered in Kansas City, Mo.

Armed Forces Bank's sister bank, Academy Bank, is a full-service community bank with over 80 branch locations in Arizona, Colorado, Kansas and Missouri. For more, visit http://www.afbank.com. Member FDIC.